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Data: The Key Ingredient in Digital Marketing's Success - MarTech Cube

Retrieved on: 2025-05-14 18:26:06

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Summary

The article explains the transformation of cookies within MarTech due to internet privacy concerns, impacting tracking and online advertising. It focuses on developing first-party data, compliant partnerships, and data strategies as third-party cookies phase out.

Article found on: www.martechcube.com

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