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Retrieved on: 2024-10-10 15:53:05
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Summary
The article discusses the premiere of ABC's "Doctor Odyssey," highlighting its successful ratings, star-studded cast, and unique marketing strategies, which include influencer collaborations on TikTok. Erin Weir leads the campaign, emphasizing luxury and surprise. Tags like 'Phillipa Soo' and 'Erin Weir' spotlight key contributors.
Article found on: www.adweek.com
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