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From Viral to Value: How social influencers in travel are monetizing their platforms - WiT

Retrieved on: 2025-01-06 01:33:25

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Summary

The article discusses the shift in influencer marketing from pursuit of virality to strategic monetization, particularly in the travel sector. Influencers are leveraging social commerce, using platforms like NaviSavi and Expedia Shops, aligning with trends such as cultural and social influence.

Article found on: www.webintravel.com

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