India's digital ad market to hit Rs 59200 crores by 2025 as martech reshapes marketing strategies

Retrieved on: 2025-03-21 08:50:12

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India's digital ad market to hit Rs 59200 crores by 2025 as martech reshapes marketing strategies. View article details on hiswai:

Excerpt

One of the key shifts in the MarTech landscape is the transition from third-party data reliance to first-party data strategies.

Article found on: www.financialexpress.com