Opinion: CMOs are worth their weight in gold

Retrieved on: 2021-02-09 16:52:30

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Marketing

Customer relationship management

Digital marketing

Online advertising

Marketing accountability

Outline of marketing

Chief marketing officer

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Opinion: CMOs are worth their weight in gold. View article details on hiswai:

Excerpt

Sure, brands are moving quickly to be as effective selling online as they ... This couldn't be less true today—digital marketing has made it possible to ...

Article found on: adage.com

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