Tag: Erin Willis

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'Patient influencers' are booming on social media. Is that good or bad? | CU Boulder Today

Added to Collection on: 2022-04-04 20:31:04

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Pharmaceutical industry
Drug advertising
Marketing
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Health sciences
Celebrity
Internet celebrity
Pharmaceutical marketing
Direct-to-consumer advertising
Social media
Medication
Influencer marketing
Erin Willis

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Patient influencers on social media are marketing medicine, devices - UPI.com

Added to Collection on: 2022-04-15 23:26:50

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Marketing
Health sciences
Articles
Advertising
Pharmaceutical industry
Influencer marketing
Internet celebrity
Direct-to-consumer advertising
Patient advocacy
PharmedOut
Social media
Adriane Fugh-Berman
Erin Willis

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