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The 'Vendor' Trap: Why Automotive Dealers Deserve Strategic Partners

Retrieved on: 2025-04-01 18:48:30

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The article discusses evolving business models by transforming transactional vendor relationships into strategic partnerships built on empathy, trust, and long-term value. It intertwines with services marketing, interpersonal relationships, and moral psychology, emphasizing customer relationship management and strategic management principles.

Article found on: www.dealermarketing.com

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