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To Maximize Reach, a4 Advertising Combines Linear TV and OTT

Retrieved on: 2020-11-23 20:14:09

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Monaghan said broadcast and cable <b>TV</b> play a vital role in the <b>ad</b> ecosystem. "Linear <b>TV</b> is an extremely efficient <b>medium</b>. It's the most efficient <b>medium</b> ...

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