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Very's CMO: Understanding the 3Cs will help marketers break through the 'sea of sameness'

Retrieved on: 2024-05-16 17:04:53

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Summary

The article highlights the application of 'Digital Marketing' strategies at Very and Tesco. It emphasizes market segmentation, utilizing data for value-based pricing, and the importance of brand communication in driving growth, aligning with the provided tags and concept.

Article found on: www.marketingweek.com

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