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Vestiaire Collective turns to 'Emily in Paris' to grow awareness ahead of planned 2025 IPO - Glossy

Retrieved on: 2024-08-15 21:14:46

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Vestiaire Collective turns to 'Emily in Paris' to grow awareness ahead of planned 2025 IPO - Glossy. View article details on hiswai:

Summary

The "Emily in Paris" feature on Netflix highlights Vestiaire Collective's resale platform, aligning with the growing trend of sustainable fashion and demonstrating strategic brand positioning. This synergy taps into consumer behavior favoring luxury yet cost-effective and eco-friendly options.

Article found on: www.glossy.co

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