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Web Traffic Failure hit 14% In Q1: Programmatic Report - MediaPost

Retrieved on: 2024-07-07 19:18:21

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Summary

The article discusses how digital advertising faces significant challenges from ad fraud, with unauthorized sellers being the primary cause of verification failures in online ads. This highlights the necessity for stricter ads.txt enforcement. Tags: 'Online advertising, Text files, Ads.txt, Data analysis, Internet fraud, Ad fraud'

Article found on: www.mediapost.com

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