Your Black Friday Buys Could Show Up on the Las Vegas Sphere - Adweek

Summary

The article discusses Shopify's collaboration with Sphere to showcase ecommerce data on a massive LED screen in Las Vegas, highlighting Shopify's technological prowess and scalability. It emphasizes Shopify's role as an extensive ecommerce platform, engaging diverse merchants. The activation, led by Tobias Lütke and Brennan Loh, relates to ecommerce software and reflects Shopify's position in the S&P/TSX 60.