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Retrieved on: 2025-01-14 17:11:27
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Summary
The article details T-Mobile US's acquisition of Vistar Media to enhance personalized digital advertising, incorporating customer insights from rideshare networks like Lyft. This relates to tags like 'Digital marketing' and 'Targeted advertising', contrasting with competitor divestments like AT&T's sale of Xandr.
Article found on: www.rcrwireless.com
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