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Thrivent rolls out national ad campaign targeting younger, more diverse consumers

Retrieved on: 2025-03-17 17:37:18

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Thrivent rolls out national ad campaign targeting younger, more diverse consumers. View article details on hiswai:

Summary

The article discusses Thrivent's effort to reposition itself as a financial services company through its first national ads in 2020, aiming to differentiate from its charity-focused image, as highlighted by Carolyn Sakstrup. Tags relate to key locations, partnerships, and advertising strategies.

Article found on: www.startribune.com

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