Article Details
Retrieved on: 2024-02-08 15:53:35
Tags for this article:
Click the tags to see associated articles and topics
Summary
The article discusses the Interactive Advertising Bureau (IAB) releasing ad measurement guidelines for augmented reality (AR) ads, a rapidly growing segment of digital marketing, to improve industry standards and transparency.
Article found on: www.mediapost.com
This article is found inside other hiswai user's workspaces. To start your own collection, sign up for free.
Sign UpAlready have an account? Log in here